The Green Insurer
Would you be prepared to “pay per mile” you drive?
By Paul Baxter, 25th October 2024
Category: Environment
If you’re not keen on the idea, then you’re not alone. Our latest research reveals that more than three in five Brits are opposed to the idea of “pay-per-mile” road charging schemes on UK roads. Despite efforts to combat climate change and reduce emissions, the concept of charging drivers for every mile they travel is not gaining much traction. In fact, only one in eight (13%) people say they would support such a scheme, which is down from 17% just a few months ago.
The pay-per-mile model has been championed by some as a way to make road use more efficient, reduce congestion, and promote cleaner vehicles. It’s also seen as a potential solution to replace lost tax revenue from fuel duties as more electric vehicles hit the roads. But these benefits don’t seem to be enough to convince the majority of Brits.
A whopping 61% of respondents said they wouldn’t back this scheme for any UK road, and while 26% would consider supporting it in urban areas, they still oppose it for rural regions, where public transport options are often limited.
It would appear that while everyone needs to be conscious about the amount of miles they drive and the impact that has on their carbon footprint, the public still needs reassurance about the financial impact of such schemes. People want clarity on how this will affect their wallets and what real environmental benefits the model would deliver over time.
Before rolling out pay-per-mile schemes, some consideration should be given to other ways to reward and encourage responsible motoring. Financial incentives like tax rebates or reduced insurance premiums for electric vehicle owners, alongside expanding fast-charging infrastructure, would certainly be more appealing solutions to British motorists.
With the debate around pay-per-mile schemes continuing, it’s clear that the public remains cautious about embracing this form of road pricing, especially without clearer incentives and benefits. Our own green-focused car insurance policies look to incentivise drivers, with policyholders enjoying lower premiums based on their eco-friendly driving habits, helping them to reduce their carbon footprint while saving money.